HOW WE WORK
JFC PR becomes an extension of the in-house sales and marketing team to drive awareness and of course, bookings. We work with the media all day, every day to create contacts, opportunities and ultimately, results.
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WE JOIN YOUR TEAM
Create a PR plan based on marketing goals
Identify KPI’s and determine what equals success
Report results and analyze the data
Input on overall marketing strategy
Monthly Reporting and Client Calls
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WE STRATEGIZE
Tailored programs that make sense (nothing turnkey)
Partnerships with like-minded brands
Media Press Trips and events
Create strong relationships with travel partners and associations
Share industry and trend information
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WE COMMUNICATE
Create on-brand PR materials
Constant media contact
Brainstorm and implement newsworthy story angles
Identify and target key outlets
Become your in-house story-tellers